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August 15, 2012

Social Media Revolution breaks barriers

The cheapest mobile at the time of arrival was costing Rs 25,000. Now, one can buy the cheapest set for Rs 1,000, smartphone for Rs 5000 which provides virtually world in your palm. The recent published Social Media Statistics in Hindustan times dated July 29, 2012 indicates the major Social media revolution in India.

Connected India with Statistics as publishes in HT:

921 million: Number of mobile phone subscribers, 

17 billion:  number of minutes Indians spend on phone, 

1.5 billion: number of mobile text messages exchanged daily, 

120 million: Indians connected to the internet; expected to reach 222 million by 20125,

60 million: Number of Indians registered with leading social networking sites 

20 million: Number of Indians who spend  time on networking sites daily. 

51.4 million: Number of Facebook users

31 million: Number of Twitter users 

16 million: Number of LinkedIn Users

14 million: Smartphones sold in India 

Social Media Driving e-commerce

IT Pays to be Social: New Faces of Online Sales

Since social networking sites are accessible on mobile phones, it is easy for both individuals as well as organisations to expand their e-commerce strategy into social commerce in India. 

This is proved by recent reports published in Times of India, which says, " Social e-commerce is the next step in evolution,  combining the comfort and ease of use of social media and e-tailing". 
Social Media Statistics as published says: 

Market Size of e-commerce in India is Rs 50,000 cr, Number of people using social media : 63 million ( 50 million facebook, 13 million Twitter) and India's online users, the third-largest after China & USA is 150 million. It indicates high potential of e-commerce growth through social media channels. 

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